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Forma

Room for the everyday.

Scope
Digital design + e-commerce
Type of work
Concept study
Forma: Room for the everyday.
Project artwork
Room for
the everyday.
Colour and typography
About the project

A concept for an objects store where materials, proportion and light tell the product’s story.

Design direction

The product takes centre stage. Warm neutrals and quiet typography leave room for the objects’ form and texture.

The outcome

An original product illustration and a study of a store’s opening screen. A demonstration project, with no deployment, client or claimed sales results.